Flower Delivery Beddington Privacy Policy

Introduction

This Privacy Policy explains how Flower Delivery Beddington (hereafter referred to as "we", "us", or "our") collects, uses, stores, and protects your personal information when you place a flower delivery order with us in Beddington and the surrounding districts. We are firmly committed to safeguarding your privacy and dealing with your data in accordance with the General Data Protection Regulation (GDPR) and all relevant data protection laws.

Scope

This policy is applicable to all individuals who place orders with Flower Delivery Beddington for delivery to Beddington and neighbouring districts. It outlines the practices for collecting and processing personal data provided during the course of using our services.

What Data We Collect

In order to fulfil your orders and enhance your experience, we may collect the following categories of personal data:

• Identification Information: Your full name and, if you are ordering on behalf of someone else, their name as the recipient.
• Contact Details: Delivery address, billing address (if different), contact telephone number, and postal code.
• Order Information: Details of the products you order, messages included with the delivery, occasion type, and any specific preferences or instructions.
• Payment Information: Transaction-related information necessary to process payments. (Note: We do not store your complete payment card details, as these are handled securely by our payment processor.)
• Communication Records: Records of correspondence with us, including customer queries and service feedback.
• Technical Data: Information such as your IP address, browser type, and usage statistics collected via cookies when you use our website to place an order.

The Lawful Basis for Processing Your Data

Under GDPR, we must have a valid lawful basis for processing your personal information. The main grounds on which we rely are:

• Contractual Necessity: Processing your data is necessary for us to fulfil the services you have requested (such as delivering flowers to the specified address).
• Legal Obligations: We may need to process some data to comply with relevant legal and regulatory requirements (for example, retaining payment and order records for tax purposes).
• Legitimate Interests: We may use your data for purposes such as improving our services, internal administration, or responding to your queries. We will always balance our interests with your rights and expectations.
• Consent: In specific circumstances, such as for receiving marketing communications, we may process your data on the basis of your explicit consent. You may withdraw your consent at any time.

How Your Information is Used

Your personal information will be used for the following purposes:

• Processing, fulfilling, and delivering your flower orders.
• Managing customer relations, including responding to queries and requests.
• Processing payments and detecting fraudulent activity.
• Fulfilling legal and regulatory obligations.
• Improving our service based on customer feedback and usage data.
• With your consent, sending you relevant promotional offers or updates about our products and services.

Retention of Your Data

We will retain your personal data only for as long as necessary to fulfil the purposes for which it was collected, as required by law, or as needed to deal with any queries or complaints that may arise. Typically, order and transaction details are retained for up to 6 years to comply with applicable financial record-keeping obligations.

Personal data obtained solely for marketing purposes will be retained only as long as you have provided valid consent, or until you unsubscribe from our communications.

Data Processors

To provide our services efficiently, we may use third-party data processors. These include:

• Payment Processors: Third-party services that handle payment transactions securely.
• IT Service Providers: Providers who support our website, customer databases, and other IT infrastructure.
• Delivery Partners: Trusted couriers or affiliates involved in the fulfilment of your flower orders.

All processors are carefully selected and contractually bound to implement appropriate security measures and process your data only as instructed by us, maintaining GDPR compliance throughout.

How We Protect Your Data

We employ a range of technical and organizational measures to safeguard your personal information. This includes secure servers, data encryption, access controls, and regular data security reviews. Only authorized personnel have access to your data and they are required to handle it confidentially.

International Transfers

Your data will generally be processed within the United Kingdom and the European Economic Area (EEA). Where it is necessary to transfer data outside of these regions, we ensure that appropriate safeguards are in place, such as Standard Contractual Clauses or equivalent data protection agreements.

Your Rights under GDPR

You have a number of rights under GDPR relating to your personal data. These include:

• Right of Access: Request to know what personal data we hold about you.
• Right to Rectification: Request corrections to any inaccurate or incomplete personal information.
• Right to Erasure: Request the deletion of your personal information, subject to certain conditions.
• Right to Restrict Processing: Request us to limit how your data is processed under certain circumstances.
• Right to Data Portability: Receive your data in a commonly used format and transfer it to another provider.
• Right to Object: Object to specific types of data processing, such as direct marketing.
• Right to Withdraw Consent: Where processing is based on consent, you may withdraw this at any time.

If you wish to exercise any of your rights or have queries about how your data is handled, please contact us using the details provided on our website.

Children's Data

Our services are aimed at individuals over the age of 16, and we do not knowingly collect personal data from children. If we become aware that we have inadvertently collected personal information from a child, we will take steps to delete it promptly.

Policy Updates

We may update this Privacy Policy from time to time to reflect changes in the law, technology, or our practices. The most current version will always be available to you before you place an order with us. Please review this policy periodically for any updates.

Contact and Further Information

If you have any questions or concerns regarding your personal data or this Privacy Policy, please contact us using the methods listed on our main website. You also have the right to lodge a complaint with the relevant supervisory authority if you believe your data has been misused.

Thank you for trusting Flower Delivery Beddington with your information. We value your privacy and are committed to protecting your rights at all times.